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Филонилла

17 марта, 18:26

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Although joint ventures

have been used for decades as a way

to organize a business, in

recent years they have been used much

more widely. They have

enjoyed such a surge of popularity, in

fact, that more joint

ventures have been announced since 1981 than

in all previous years. Even

U. S. multinationals began to consider

joint ventures when

entering a new business. Some observers predict

that joint ventures are the

wave of the future for reasons such

as heightened global

competition, increased risk and the fast pace

of technological change.

Many joint ventures are not

intended to fill standard business

objectives (such as making

profits). Instead, they were created

to learn a technology, open a market and block a competitor.